Samsung Opera House: World's Largest Mobile Experience Store in India
Looking to further cement its position in India, South Korean tech major Samsung on Tuesday set what is arguably the world's largest mobile experience center in Bengaluru, barely 2 months after information technology opened its biggest mobile manufacturing plant in Noida.
According to Mohandeep Singh, Senior Vice President, Mobile Business organization, Samsung India, the tech major is looking to go a part of the larger customs in Bengaluru and this experience center is an extension of the firm's "Make for India" endeavor.
"We are looking at more number of such experience centres in the country. We are looking at covering all the big cities in Republic of india over a flow of time with such centres," Singh said.
Still, he did non mention a timeline for the launch of other such centers in Bharat.
Bengaluru's iconic Opera House on Brigade Road was given a face-lift to plough it into 'Samsung Opera Firm' that brings together technology, lifestyle and innovation to offering unique experience to users and prospective buyers.
The center would offering Virtual Reality (VR), Artificial Intelligence (AI) and Cyberspace of Things (IoT) experiences and for the offset fourth dimension in Republic of india, enthusiasts would be able to bask VR experiences such as the '4D Sway Chair' or the 'Whiplash Pulsar 4D chair' that makes 360-degrees three-dimensional movements.
The tech giant would besides showcase its full line-up of smartphones and vesture devices at the experience eye forth with flagship consumer electronics products such as the QLED TV, Smart TVs, 'The Frame', and 'Family Hub' refrigerators.
The center would also house a abode appliance zone which would take a kitchen set-up where a chef would give live cooking demonstrations using Samsung smart ovens.
As well, this would be the biggest-ever display of Samsung accessories such as cases, covers and power banks at the 'Samsung Opera House' wherein prospective buyers would be offered customization options for accessories.
"They would be given choices such as installation of military strength skins for screen protection and 360-caste body protection (for phones). They tin can also get laser engraving done of any design or content on the mobile covers they choose," the company added.
Samsung Opera House would also business firm a range of Harman Kardon, JBL and Samsung audio products.
In June last year, the South Korean tech major announced a Rs 4,915 crore investment to expand its Noida plant and, after a year, the new facility is ready to double production.
The company is currently making 67 million smartphones in the country and with the new institute being functional, it is expected to manufacture virtually 120 million mobile phones.
Samsung dominated the premium smartphone segment in India in the beginning half of 2018 with 48 per cent market place share, a report from CyberMedia Enquiry (CMR) said concluding month.
Source: https://beebom.com/samsung-opera-house-india/
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